SAP doubles down on CX - why SAP acquired Emarsys, and the issues to track at SAP CX Live

In the run-up to SAP Customer Experience Live, SAP announced the acquisition of Emarsys. But why this move? Here's what I learned on SAP's CX strategy from SAP's Esteban Kolsky and Adrian Nash - and ...

from crm - BingNews https://ift.tt/2GuaLdo
October 07, 2020 at 06:15PM